 |
Establishment
of information infrastructure for the e-business of the
hotel ( Infra+Room Solution)
- Reliable network infrastructure (Dedicated internet
access line + hotel network + in-room PC)
- Provision of various information to the guest and security
of promotional channels.
- Security of an efficient marketing basis with an understanding
and analysis
of the guest tendency through TBIS
- Improvement of the IT knowledge of the hotel staff |
|
Creation
of additional revenues
- Attraction of more conventions, events and seminars
due to the information infrastructure
- Additional sales increase through In Room Shopping
- Increase of the revisits of the guests
- Increase of brand recognition |
|
Remarkable
improvement of customer service
- Real-time communication between the hotel and the guests
- Improvement of the guestsĄŻ satisfaction
- Increase of guest loyalty |
|
Business efficiency
and expense reduction
- Reduction of promotional expenses (all sorts of sales
literature)
- Getting out of miscellaneous tasks
- Interface with and integration into the CRM and back
office system of the hotel |
